Yogo
Your go to Greek yogurt
Challenge
Design a packaging which includes spoon and captures the Visual identity of Yogo, effectively communicating the freshness, high quality, and various flavors of Yogo’s Greek yogurt while standing out on the shelves.
Goal
Create a cohesive and vibrant visual identity and package design for Yogo that highlights the creamy texture of the yogurt and clearly differentiates each flavor through distinct yet harmonious design elements.
Solution
We designed a vibrant visual identity and eye-catching packaging for Yogo, featuring a dynamic splash symbol to represent the yogurt's creamy texture and fruit icons for flavor indication. We chose a color palette that matched each flavor, ensuring the product line was easily distinguishable while maintaining a consistent brand look.
GAllery
